So here’s the deal. The holidays are upon us and that means you are more than likely adding more things to your plate. Now these can be fun things like shopping and family and friends gatherings, but business as usual usually goes out the door at this time. And with that so does your marketing ... Read More
#PRTip – PR and Marketing Takes Time – Let’s Break it Down
I love this time of year because it’s so much about reflections, the good and the bad! Seems everyone is in the let’s go full steam ahead to reach those end of the year goals (at least until mid November when then it’s let’s enjoy the holidays and go gangbusters come the first of the year. Am I ... Read More
When it Works – PR Done Right – Mastering Your Pitch
Working as a publicist, marketing expert, PR pro, etc., no matter what I’m called can be stressful. The highs and lows and ups and downs can be better than most roller coaster rides. Some days you send a pitch and immediately get responses (and great ones at that!) and some days you send an equally ... Read More
#PR Tips – Best Ways to Pitch the Media & Build Your Brand
PR Tips – Best Ways to Pitch the Media & Build Your Brand One of the ways to get great PR for your business is to write pitches that can be sent to the media and other places. The goal is to become a regular contributor to those you send to and often times that’s exactly what happens. It’s ... Read More
#PRTips-Why All Businesses Should Be Using Video in 2017 to Grow Their Business
Videos works! We know that, but too many just don’t use them. Why? Mainly fear. Fear that they won’t get the results they hoped for. Fear they won’t know how to effectively use them. Or fear that they are too expensive for their budgets. Some even fear needing to go in front of the camera. ... Read More